Senior : AdobeSolutions Architect Role Driving Enterprise Digital Marketing Transformation

Senior : Modern enterprises rely on intelligent marketing ecosystems to reach audiences in meaningful and measurable ways. This opportunity is designed for an experienced professional who understands how advanced digital platforms, customer data, and marketing strategy come together to drive real business outcomes. The role of Adobe Solutions Architect within the Marketing Operations team focuses on building a connected, scalable, and insight-driven marketing environment that supports long-term growth.

This position plays a critical role in aligning technology with marketing objectives by connecting multiple Adobe platforms into a unified ecosystem. The purpose is simple yet powerful: deliver the right message to the right audience through the right channel at the right moment, while continuously measuring performance and optimizing results in real time.

Role Overview and Strategic Importance

The Adobe Solutions Architect serves as a senior advisor within the digital marketing function. This role is not centered on software development or engineering tasks. Instead, it emphasizes architectural leadership, platform integration, and strategic guidance across enterprise marketing technologies. The focus remains on building an end-to-end Adobe ecosystem that supports personalization, data-driven decision making, and scalable marketing execution.

By adopting a One Adobe mindset, the role ensures that marketing teams can fully leverage data, content, analytics, and journey orchestration without operational silos. Collaboration with marketing leadership and technology stakeholders is essential to ensure alignment between business goals and technical solutions.

Adobe Experience Platform and Data Architecture Leadership

A core responsibility of this role is acting as the subject matter expert for the Adobe Experience Platform product family. This includes deep expertise in real-time customer data management, customer journey analytics, and journey orchestration tools. The architect designs and oversees how customer data flows across platforms, ensuring accuracy, compliance, and usability at scale.

Managing source and destination connectors is a key component of this responsibility. Data integrations with systems such as CRM platforms, cloud storage solutions, consent management tools, and external data providers must be architected for reliability and performance. These integrations enable advanced segmentation, activation, and personalization across digital channels.

Marketing Automation and Orchestration Excellence

Optimizing marketing automation platforms is central to enabling effective customer engagement. The role requires strong experience in managing and scaling marketing automation instances to support complex orchestration and activation needs. This includes designing workflows that support cross-channel campaigns while maintaining data integrity and operational efficiency.

Native integrations between automation platforms, customer data systems, and content tools must be carefully managed to ensure seamless execution. This allows marketing teams to move faster while maintaining consistency across campaigns and customer touchpoints.

Content Supply Chain and Personalization Strategy

An effective marketing content supply chain is essential for delivering personalized experiences. This role designs streamlined processes using enterprise content management and testing tools to support one-to-one personalization and conversion optimization. From asset management to site delivery and experimentation, the architect ensures that content flows efficiently from creation to activation.

Collaboration with creative services teams enables effective use of creative tools and emerging technologies. Integrating generative capabilities into marketing workflows helps improve speed, creativity, and scalability while maintaining brand integrity.

Cross-Functional Collaboration and Governance

This position works closely with analytics teams, digital marketing leaders, IT, data engineering, and enterprise architecture groups. The goal is to align technical solutions with broader business strategies while ensuring platform governance, data privacy, and regulatory compliance.

The architect defines best practices, creates documentation, and provides mentorship to ensure successful adoption of marketing platforms across the organization. Clear communication is essential, especially when translating complex technical concepts into practical business insights for non-technical stakeholders.

Qualifications and Professional Experience

Ideal candidates bring a strong academic foundation in computer science, digital marketing, or a related field, combined with extensive experience in enterprise marketing technologies. A deep background in Adobe Experience Cloud products, customer data architecture, identity resolution, and real-time personalization is essential.

Hands-on experience with content management systems, testing platforms, marketing automation tools, and creative software strengthens the candidate’s ability to lead transformation initiatives. Experience integrating marketing platforms with enterprise data warehouses further enhances the ability to deliver scalable and insight-driven solutions.

Work Environment, Compensation, and Benefits

The role currently requires on-site collaboration several days per week, with potential for increased in-office presence in the future. Competitive compensation is offered based on experience and location, along with performance incentives.

Employees benefit from a comprehensive benefits program focused on physical health, mental well-being, financial security, and professional development. These offerings include healthcare coverage, retirement plans, paid time off, tuition support, and wellness programs designed to support long-term balance and stability.

Purpose-Driven Culture and Equal Opportunity Commitment

The organization is driven by a mission to improve lives and support healthier futures. Through its healthcare and services divisions, it remains committed to creating positive impact for customers, clients, and communities. Equal opportunity employment practices ensure fairness, inclusion, and respect for all qualified applicants.

Candidates who share a passion for meaningful work, digital innovation, and customer-centric marketing are encouraged to apply and become part of a team focused on growth, transformation, and positive change.